BlackRock, Goldman Sachs and Morgan Stanley Are All Buying Bitcoin This Week

Bitcoin ETF

Wall Street’s biggest firms are moving deeper into Bitcoin (BTC) exposure, but not in the same way. Over the past week, BlackRock added to its holdings, Morgan Stanley’s ETF activity showed up on-chain, and Goldman Sachs filed for a new income-focused product tied to the Bitcoin ETF market. Together, the developments point to a shift in how institutions are approaching Bitcoin. This is not just as an asset to hold, but as something to structure and generate returns from.

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Wall Street Now Holds 1.5 Million Bitcoin and Is Turning It Into Yield

Bitcoin price
Source: Fortune

BlackRock’s spot Bitcoin ETF saw inflows of about $291 million in a single day. The firm’s iShares Bitcoin Trust (IBIT) has been one of the largest drivers of institutional demand. These flows often align closely with movements in the Bitcoin price.

Morgan Stanley is also increasing exposure. Data from Arkham shows its MSBT ETF has bought around $83.6 million worth of BTC since launch. This is with about $64.4 million currently visible in on-chain wallets. This marks one of the clearer examples of a major bank’s ETF-linked Bitcoin holdings being identified on-chain.

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Goldman Sachs Moves Into Income-Focused Bitcoin ETF Strategy

Source: SEC

Goldman Sachs, meanwhile, is taking a different approach. On April 14, the bank filed for a Bitcoin Premium Income ETF. The fund will not hold Bitcoin directly. Instead, it plans to invest more than 80% of its assets in spot Bitcoin ETFs and use options strategies to generate income.

The structure relies on selling covered calls, typically between 40% and 100% of exposure. This allows the fund to collect premiums regularly, though it may limit gains during sharp rallies in the Bitcoin price.

The filing signals a major shift. Rather than offering only price exposure, firms are now building products that aim to generate consistent returns from Bitcoin-linked assets.

Across the market, this trend is becoming more visible. Data from GSR Research and Dune Analytics shows asset managers now collectively hold more than 1.5 million BTC.

With firms like BlackRock, Goldman Sachs, and Morgan Stanley involved, Bitcoin is increasingly being packaged into traditional investment strategies. This includes income-focused products rather than remaining a standalone speculative asset.

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